Can a plastic orb connect you to the spirit world and life the future's filmy veil? OUTLOOK NOT SO GOOD. Can it at least give good advice? REPLY HAZY, TRY AGAIN. Can a toy company make money selling it? SIGNS POINT TO YES!
A SEEKER BORN EVERY MINUTE
Wartime has long been a boom time for spiritualists, mostly because people long for any news about loved ones a the battlefront. In the 1940s, a woman named "Madame" Mary Carter was capitalizing on that opportunity, plying her trade as a professional clairvoyant in Cincinnati. Her best seance stunt was one she called the Psycho-Slate, consisting of a chalkboard inside a box, with a lid covering it. When a client asked a question, Carter would close the lid, and after a short interval of muffled chalkboard scratching, she would dramatically flip open the lid to reveal the spirit world's answer, written with chalk in a ghostly scrawl. (How she did it remains a mystery.)
TELL A FORTUNE, MAKE A FORTUNE?
Mary Carter had a son named Albert who had little use for any spirits that couldn't be drunk straight from the bottle. When sober, however, he fancied himself an inventor, and seeing the success of his mother's Psycho-Slate, Albert Carter came up with his best idea ever: a portable fortune-telling device that any spiritual seeker could use at any time or place.
It took some time for Carter to work out the details. It had to look mysterious, it had to offer a variety of answers and, because he had no capital to work with, it had to be cheap to build. He went to work using what he knew best -murky liquids in cans and bottles- and developed what he called the Syco-Seer Miracle Home Fortune Teller -a seven inch can-shaped device with a glass window on each end. The inside of the can was divided in two; each half contained a six-side die floating in the dark, viscous liquid (according to some accounts, molasses from his mother's kitchen) and each of the die's six sides was inscribed with a short answer. His reasoning for having two compartments isn't clear, but perhaps it was for efficiency: You could get an answer from one end, then turn it over and get the next answer with little lag time. In 1944 Carter filed for a patent, made a prototype, and began showing it around Cincinnati's toy and hobby shops.
YOU WILL MEET A HELPFUL STRANGER
One of the storekeepers, Max Levinson, not only wanted to stock Syco-Seers, he was very interested in helping Carter produce and market them. Levinson brought in his brother-in-law, Abe Bookman, an engineer from the Ohio Mechanical Institute, who suggested improvements to Carter's design -adding ridges inside the chamber to make the die spin and better randomize the answers. He also hired a designer to give the Syco-Seer's outer label a mystical appeal.
In 1946 the three men formed a partnership, which -in a nod to his two creative partners' first names- Levinson called the Alabe Crafts Corporation. Bookman arranged for a manufacturer and planned for the retail release of the Syco-Seer in 1947. At just about the same time, Albert Carter's alcoholism and self-neglect had finally caught up with him and he died. "While he was sober, he was a genius," Bookman recalled to a Cincinnati Post reporter a few years later. "He stayed in flophouses and was always broke. But I bought every idea he ever had, and that gave him enough to keep going."
I SEE A PATENT IN YOUR FUTURE
Carter's patent came through the following year, and luckily for Bookman and Levinson, he had signed rights over to the partnership before he died. Given new creative freedom to experiment with the design, Bookman began making changes that Carter had resisted.