Not that really is dumb. Dumber even than alcohol free beer. Any spirit is going to be at least 35% alcohol so that will contribute greatly to the taste. Then there's the fact that whisky is matured in oak barrels and a lot of the flavour comes from the barrel, in particular the action of a strong alcoholic spirit acting upon the barrels. How the hell are they going to synthesise that?
If you look at the tarmac patching it looks like they should have only had to completely repaint the bottom edge of every letter. You can pretty much tell by the spacing that only the K in KLEAR was a complete repaint.
So I guess they were lucky that the illeterate tarmac layer only had to replace one letter. If he'd had to repaint the whole sign who knows what they'd have ended up with. CEAP KLERE?
You only look at ebay to see how dumb people can be, like misspelling words which appear in the item photograph. Only today I saw a Raleigh bike where the name was clearly in the photograph, but the seller had spelled it Rayliegh. I'm dyslexic, but even I spotted that.
This is why car advertising in Europe is so bloody dull these days. Most car advertising tends to be EU wide and so the adverts have to comply with the rules in all the member states. So basically you're not allowed to show anybody having fun in a moving car.
Of course this means that advertising companies do get the oportunity to be creative, but that probably doesn't sell cars. Everybody who saw it loved the car advert with the kid dressed as Darth Vader, but I doubt many can remember which car it advertised.
So what we tend to get are mostly generic dull videos of a car driving around town, mostly moodilly lit at night. The car usually has a numberplate made up of reversible characters (I, M, V, 0, etc) so that the same footage can be used in countries where they drive on the left (UK and Malta). And the voice over is generally more to do with prices and finance than it is to do with the car itself.
@TripleSteakGuy well of course it's just a mathematical concept, whether mean, mode or median. What bugs me is that most people assume "average" means normal. It doesn't.
I read a study a while ago that said that the average human mind could not cope with more than thirty actual friends. Yes most of the people I know count their Facebook "friends" in three figures or even more. It's not the people who are wrong, it's Facebook. When you count all my real life (as opposed to online) acquaintances you would find there were over a hundred, but their are very few I would count as real friends.
Remember the old maxim about a friend in need? In that respect a friend is somebody who you would turn to in times of need and you would be happy for them to turn to you when they were in need of help. Those who prefer the maxim "a friend in need is a pain in the ass" probably don't have any true friends.
I don't think the number of true friends anybody can count has been changed by our online lives.
BTW I don't use social networking as I don't see what it would achieve.
@WordyGrrl, not quite true. When you send a press release to the media you send your own version of the story. It has been thus since there was such a thing as PR. What used to happen was that journalists would take the story, research it and write their own copy. All this shows is that these days there are fewer real journalists than there once were and that people posing as journalists don't write their own copy, but regurgitate press releases wholesale.
Of course a good PR person has always known how to manipulate the system. Send your release to the news desk so late that they don't have time to do any work on it, but not so late that it won't make it out. With printed news and old fashioned TV this was pretty easy to do. Which is why a story would change between the early and later editions or the 6pm and 10pm news.
When rolling news came along what should have happened is that the story would go out almost per press release the first time and then get worked on through the day. This does not seem to happen.
Their used to be a saying that a good news story almost writes itself. It would seem that modern "journalists" have misunderstood this maxim.
@GailPink brilliant? I think not. Try handing those out to kids round here and you'd find yourself on the end of some truly evil tricks. Many of which would probably involve dog faeces.
"He says he meets 20 or so every year who still say this, and devoutly believe it, to this day."
This sort of thing is quite common. It seems to be the way human memory works. People read or hear about an event, but it seems to be the event that settles in their memory.
For example I've met a number of people over the years who claim to have seen a particular event happen on a British saturday morning kids show. In fact the event actually happened on a German TV show and presumably wasn't even in the English language, but British people still remember seeing it for some reason.
Look how silted up that lake was. Reservoirs need to be drained regularly for that reason and others. If they are not their capacity is reduced over time.
@Jon A. since it clearly wasn't a disaster why would you say that?
Honey badgers? Aren't they the one's that go straight for the testicles? If so why the cute and cuddly name. Ball Biting Badgers would make more sense.
When I was a kid and I first started to study physics and maths I would occasionally think I'd spotted huge holes in accepted mathmatical and physical theory. However I was smart enough to realise that what I needed to do was work through my thinking and find the flaw in that. I always found the flaw in my thinking before I found the flaw in the accepted thinking.
So I guess they were lucky that the illeterate tarmac layer only had to replace one letter. If he'd had to repaint the whole sign who knows what they'd have ended up with. CEAP KLERE?
You only look at ebay to see how dumb people can be, like misspelling words which appear in the item photograph. Only today I saw a Raleigh bike where the name was clearly in the photograph, but the seller had spelled it Rayliegh. I'm dyslexic, but even I spotted that.
Of course this means that advertising companies do get the oportunity to be creative, but that probably doesn't sell cars. Everybody who saw it loved the car advert with the kid dressed as Darth Vader, but I doubt many can remember which car it advertised.
So what we tend to get are mostly generic dull videos of a car driving around town, mostly moodilly lit at night. The car usually has a numberplate made up of reversible characters (I, M, V, 0, etc) so that the same footage can be used in countries where they drive on the left (UK and Malta). And the voice over is generally more to do with prices and finance than it is to do with the car itself.
Thanks Spain.
Remember the old maxim about a friend in need? In that respect a friend is somebody who you would turn to in times of need and you would be happy for them to turn to you when they were in need of help. Those who prefer the maxim "a friend in need is a pain in the ass" probably don't have any true friends.
I don't think the number of true friends anybody can count has been changed by our online lives.
BTW I don't use social networking as I don't see what it would achieve.
Of course a good PR person has always known how to manipulate the system. Send your release to the news desk so late that they don't have time to do any work on it, but not so late that it won't make it out. With printed news and old fashioned TV this was pretty easy to do. Which is why a story would change between the early and later editions or the 6pm and 10pm news.
When rolling news came along what should have happened is that the story would go out almost per press release the first time and then get worked on through the day. This does not seem to happen.
Their used to be a saying that a good news story almost writes itself. It would seem that modern "journalists" have misunderstood this maxim.
This sort of thing is quite common. It seems to be the way human memory works. People read or hear about an event, but it seems to be the event that settles in their memory.
For example I've met a number of people over the years who claim to have seen a particular event happen on a British saturday morning kids show. In fact the event actually happened on a German TV show and presumably wasn't even in the English language, but British people still remember seeing it for some reason.
This OTOH (to borrow a phrase from Bart) both sucks and blows.
@Jon A. since it clearly wasn't a disaster why would you say that?
This guy isn't that smart.