Although he had solved the problem of where to build, a new dilemma cropped up: Walt knew if he was making queries about buying land under his own name, the insanely cheap swampland price of $180 an acre would immediately skyrocket. To avoid price gouging, he created a number of fake companies and purchased the land under their names instead. It only worked for a little while – the Orlando Sentinel caught whiff of the scheme and published a story reporting that Walt was the man behind the purchase of thousands of acres of land in Orange and Osceola counties. He was right about the money – in some cases, prices went up to $80,000 an acre.
Of course, the property now is worth its weight in gold. Link