New but Dirty Shirt

Lowe Ad Agency sent samples of laundry detergent to potential customers in Thailand. They wrapped the sample with a new t-shirt and addressed it with washable ink. By the time the samples arrived, the shirts were pretty dirty. Then voila, the solution was right there inside! Clever marketing. See more pictures at Ads of the World. Link -via Unique Daily

Newest 5
Newest 5 Comments

unfortunately, after washing, the shirts didn't fit anyone because they shrank so much....

that is a great idea though. i bet it'll be submitted at cannes this year.
Abusive comment hidden. (Show it anyway.)
Login to comment.

Email This Post to a Friend
"New but Dirty Shirt"

Separate multiple emails with a comma. Limit 5.


Success! Your email has been sent!

close window

This website uses cookies.

This website uses cookies to improve user experience. By using this website you consent to all cookies in accordance with our Privacy Policy.

I agree
Learn More