The following is an article from The Annals of Improbable Research.
(Image credit: Flickr user butupa)
How to make science popular with the fair sex
by Sylvester Bames, PhD.
Royal Academy of the Sciences London, England
It has always dismayed me that women dislike science. It needn't be so, though. There is a simple way to make science comfortable and appealing to females.
The Differences Between Men and Women
An American author called Deborah Tannen has written several books in which she examines the differences between men and women. Tannen has discovered a basic technique that I would recommend to every scientist, and indeed to anyone who writes about science. The secret is simply to use the phrase "I'm sorry."
Tannen eavesdropped on many conversations between men and women. She also listened to tape recorded conversations that friends and colleagues had made for her. One of the great differences between the sexes, Tannen discovered, is thai women utter the phrase ''I'm sorry" in almost every conversation. Men say "I'm sorry" only when they are apologizing about something.
The Success of Women
When women say "I'm sorry," they are not apologizing. They are using the phrase as "a ritual to grease the conversational wheels." All women understand this, Tannen explains. They do not expect the words to be taken literally. However -and this is the key point- women expect everyone to use this same ritual when speaking to them.