Since World of Goo is a digital product, they lose nothing if someone buys it for just a penny (presuming no selling cost involved).
I always wonder if this would work on physical goods, where there is a non-zero cost of goods. It's iffy - but there are some pay-what-you-want restaurants that boost their profits with this scheme.
I always wonder if this would work on physical goods, where there is a non-zero cost of goods. It's iffy - but there are some pay-what-you-want restaurants that boost their profits with this scheme.