The internet has been arguing about the pronunciation of GIF (graphics interchange format) for years. Honestly, does it really matter? I have never had the word come up in conversation using voice, only in text. But the debate leads us to another, broader topic: who gets to decide how a word should be pronounced? The person who coined the word may have a strong opinion, but the word will be pronounced the way most people actually say it. And what causes people to pronounce a word a certain way? Tom Scott has some thoughts on the matter.
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It matters because it's GIF, not some (crappy) peanut butter.
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