What’s The #ChallengeAccepted Trend?

Instagram has a lot of trends and hashtags going around. Some hashtags are for entertainment, while some are informative or done to raise awareness. You’ll see celebrities join in the movements with posting  black squares or short clips of singing John Lennon lyrics. Another trend dominating Instagram is called #ChallengeAccepted. Women are sharing black and white selfies in the name of female empowerment, as Paper Magazine details: 

As written by Taylor Lorenz for The New York Times, there are several possibilities as to where #ChallengeAccepted originated. Back in 2016, black and white photos with the hashtag first emerged, aiming to share messages of "cancer awareness," and "spreading positivity" in the years since.
Speaking to the Times, an Instagram representative indicated that the first post "for this current cycle of the challenge" was shared close to two weeks ago on the page of the Brazilian journalist, Ana Paula Padrão.
The Times also spoke to a public relations and "influencer marketing manager" at Later, a social media firm, who believed this round of selfies might have been inspired by Alexandria Ocasio-Cortez's speech on the House of Representatives floor last week, after Ted Yoho referred to her as a "fucking bitch." Feminist and female empowerment posts circulated on multiple social media platforms after Ocasio-Cortez spoke out.
Another popular theory is that the challenge derived from Turkey, where women have been said to be posting black and white selfies to protest gender-based violence there.
Writer and artist Mina Tunay shared a graphic detailing "what's going on in Turkey" at the moment, connecting the hashtag to high femicide rates in the country, the recent killing of university student Pinar Gültekin by her boyfriend, and information regarding "honor killings," police brutality and other forms of violence facing Turkish women within four slides. In its caption, Tunay writes, "Of course this is not the entire story but a general background."

image screenshot via Paper Magazine


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