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PUBG Mobile's Massive Revenue Increase Thanks to Chinese Variant "Game for Peace"

PlayerUnknown's Battlegrounds is the best-selling PC game with over 50 million copies sold worldwide. And just recently, its mobile version PUBG Mobile, was able to reach over $1 billion in revenue, all thanks to its Chinese variant, Game for Peace which helped it break through and tap the Chinese market.

The original PUBG Mobile wasn’t allowed to make money from players in China. But when Tencent replaced it with Game for Peace -- where, among other things, players who are shot and defeated aren’t killed, but instead wave farewell to their opponents -- the Chinese government granted them a license to monetize, opening the floodgates.

(Image credit: Screen Post/Unsplash)


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I wonder if the change to saying farewell would be equally as satisfying to American gamers? We default think we want realism but I think we want it to a point perhaps a more friendly wave and teleport out would be better than leaving a corpse to teabag.
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