Peter the Great probably wasn't big into Movember.
The Emperor of Russia instituted a beard tax in 1698 - anyone who wanted to keep a beard had to pay a tax. Those who refused to pay were forcibly shaven.
To prove that they've paid the Beard Tax, bearded men would carry around a "Beard Token" - a coin which bore the inscription "money taken" on one side and "the beard is a superfluous burden" on the other side.
Recently, Russian archaeologists have found a haul of ancient coins containing the rare beard token in a 17th century ruin in the city of Pskov.
Via Lost at E Minor