How Big Companies Think Social Media Works

Corporations and other large companies are still figuring out how to use social media to help them create a buzz and make money, and just when they start to get their online act together they blow it big time, often via Twitter.

And yet, as this Rock Paper Cynic comic shows, these large companies still expect their social media managers to work internet miracles, convinced they hold the secret to creating a viral video...

-Via Geeks Are Sexy

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