Back in May, Emily McDowell brought us a collection of Empathy Cards that said things that are actually meaningful for cancer patients and their loved ones. Now she has unveiled a second set of designs that work for a variety of illnesses and “general crappy situations.” They avoid the trite sayings you hear all the time and get down to the heart of the matter with feeling and even humor. McDowell said it was an intimidating project.
I am really, really happy and relieved to report that I survived the process, and that I actually think some of these new cards are even stronger than the first ones. We had so much customer feedback to consider when creating these – something we didn’t have the first round — and I wanted to make sure I honored that, while also making sure I was writing from a real place, AND that they were good, creatively speaking.
You can order yours at McDowell’s shop. And continue reading to see the rest of the collection.