Ladies, does your man have a short retail attention span? Well, he no longer has any valid excuse for not going shopping with you now that IKEA has a dedicated room for your retail-phobic boyfriend or husband:
MÄNLAND is being trialled for four days this Father's Day weekend as a male-only play space to hang out in while wives and girlfriends peruse the aisles.
Publicity manager Jude Leon said the idea was modelled on the Swedish furniture giant’s existing child play area, SMALAND.
Ms Leon said women were given a buzzer to remind them to collect their other half after 30 minutes of shopping.
Sexist? Maybe. Genius? Definitely. http://www.news.com.au/entertainment/celebrity/ikea-introduces-manland-the-creche-for-retail-weary-men/story-fn9ql3sf-1226127519690 - via The Week
Previously on Neatorama: 10 Things You Didn't Know About IKEA