Coffee Shop's WiFi Ads

Holland's coffee shop chain CoffeeCompany installed free WiFi to attract university students. Problem is, they come into the store to use the WiFi but never even looked at the menu. So the company and THEY Amsterdam ad agency got creative:

THEY periodically changed the wireless network name from the normal "CoffeeCompany" to hardselling headlines. So when students connected to the network, they were greeted with headlines in their WiFi menu like "HaveYouTriedTheCarrotCake?" or "Mmm...YummyMuffinsOnly1,99".

The best part came when people yelled across the room to ask the barista what the name of the WiFi network was and the barista answered one of the WiFi lines like "OrderAnotherCoffeeAlready."


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If you ever went to the Starbucks in West Village, Dallas, two years ago and saw a wireless network called " Porn for Jesus", well... you have me to thank for it.
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Except that's a Holland Flag, running on a Mac.

Also, around here (Denver) you're expected to pay more for internet then you paid for your coffee, so about $5 for a little internet time, unless you go into one of the small (i.e. non-franchised) cafes.
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The text about security issues when connecting to a WiFi connection is OS-based. The screenshots shown were obviously taken from a PC running a French language OS.
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