I have no idea who thought this was a good idea for a product and who in the marketing department thought this video would work to sell it. Oddly enough it makes me think of this as a Michael Myers tribute video. WTF?!
Checked out the site of the guy who made this via his YouTube link btw. It's a pretty neat blog and too bad he didn't get a little more traffic rather than linking it via BoingBoing who horked it from Mt. Holly Mayor's Office via some guy on Metafilter etc...