Finally! Uncle Ben Promoted to CEO.

Uncle Ben, an elderly African American character and symbol for a line of rice sold by the food maker Mars, got a promotion in March - and it's one heck of a promotion: he went from servant (maybe, Mars had ben mum on Uncle Ben's history) straight to CEO.

Links: Official Site [Flash] | Uncle Ben's [wiki] | NY Times article - via Unsought Input - Thanks Jason!

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Ben still can't spell.
The pictures on his computer include one of "Niagra".

Interesting way to do the site, but the man thinks way too much about rice.
Abusive comment hidden. (Show it anyway.) has a nice article on the history of racist spokespersons. Sorry I'm to lazy to get the link for you, but it's a nice flash popup w/ purty pictures.
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