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Anti-Alcohol Ad Campaigns

By Alex in Advertising, Pictures on Jan 22, 2008 at 4:17 am


To show the isolating consequences of being caught drink driving (or drunk driving for us Yanks) last Christmas, ad agency Leo Burnett London created this image of an actual convicted drunk driver trapped under a giant upturned pint glass.

Link – via about:blank

The Alcohol Advisory Council of New Zealand (ALAC) also has an ad campaign with similar themes running:


Hangover kitchen


Hangover family

The ads are captioned: Was last night really worth it? It’s not the drinking. It’s how we’re drinking. Link


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COMMENT
  1. Eugenio Martínez
    Jan 22nd, 2008 at 7:27 am

    The spanish campaign is very very similar, but I am not able to find a image

    I loved this, anyway:
    http://www.youtube.com/watch?v=-_Kq5ye1V8c

    What are you trying to achieve with alcohol?

    new flavours, good company, new ambients, unforgettable moments, strong sensations, be the star

  2. Anglictina
    Jan 22nd, 2008 at 12:27 pm

    wow, very interesting ads

  3. artbot
    Jan 22nd, 2008 at 3:20 pm

    Those ads remind me - I sure could use a drink right now!

  4. Thomas
    Jan 22nd, 2008 at 3:45 pm

    Don't do it artbot! If you drink, you'll be trapped under a giant glass, like a bug! You'll run out of air within an hour! Is drinking really worth suffocation??

  5. Chad P
    Aug 19th, 2008 at 9:57 am

    I am getting sick of the anti smoking campaigns and the "marijuana is the devil" campaigns. The real killer out there is alcohol. I just read on MSN that some colleges want to lower the drinking age, it should be raised to 65 or made illegal. Alot more harm has come to people in general from drinking than the others combined. But, I know that alcohol will not be made illegal considering the fact that they even drink it in the bible... what does that tell you!

  6. akd
    Dec 16th, 2008 at 12:59 pm

    man everybody drinks, i'm a sixteen year old alcoholic! it's in my blood, the first drink, i became an alcohoic!!! Everyone is gonna drink eventually!! [:

  7. jimmy
    Aug 31st, 2009 at 9:14 am

    alcohol is a man made manufactured poisen hmmm
    great stuff
    and the government says its ok to poisen urself cause they all do it themselves think we might have quite a substantial problem here in society

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