They used to have large outdoor signs displaying which movies were showing at a movie complex. Now they don't even bother with that, and assume everyone just looks it up online.
The temperature in Winnipeg the other day was colder than both the north and south poles. The wind chill was -52C (-62F). Here in Ottawa it was much warmer, wind chill was only -40.
Comparison: http://goo.gl/hnsCWe