Alex Santoso's Comments

In 2003, Red Lobster ran an "Endless Crab" promo - they calculated that they'd still make profit with each customers eating a second helping of crab. But they didn't count on American seeing that as a challenge: many of them ate a third and a fourth helping and almost sent the company into bankruptcy!
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Profile for Alex Santoso

  • Member Since 2012/07/17


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