My 4-year old loves ranch dressing. She calls it "table glue"--apparently as a compliment. Dipping food in sauces and spreading sauces over food makes eating fun for her.
Not all kids agree. The food brand Chef Kidd works under the assumption that a lot of kids don't like standard salad dressing flavors. So it's developed a line of salad dressings that will appeal to more finicky eaters. These flavors include honey, pizza, lime, peanut butter & jelly, and chocolate.
NPR's food blog The Salt subjected members of the NPR staff to taste tests. The pizza dressing mostly fails as both a salad dressing and a pizza substitute. Here is their hilarious discussion on the subject:
Ian: "Funagrette" is also a good name for a product that gets kids to try cigarettes.
Jeanette: I never thought a salad could make me feel so bad about my eating habits.
Miles: This product is under the false impression that what kids hate most about salad is the dressing, when in fact what kids hate most about salad is salad.
Eva: I like to fold my salad in half and eat it with my hands.
Peter: A better way to get pizza-flavored salad is to just eat a pizza and then burp on a head of lettuce.
Miles: No. The only way to make a decent pizza-flavored salad is to replace all of the lettuce with slices of pizza.
Ian: As a salad dressing, it's gross. As a proof of concept for intravenous pizza, it's promising.
Robert: This isn't nearly as authentic as that brick-oven salad bar I found in Rome.
Eva: This is what pizza looks like on the sidewalk at 3 a.m.
Peter: This isn't a way to get kids to like salad. It's a way to get them to hate pizza.
If I were on Cheff Kidd's marketing team, I would put "What Pizza Looks Like on the Sidewalk at 3 AM" on all of its ads. That's a winning tag line.
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