The Etch-A-Sketch Turns 50 Today
The Etch A Sketch, now sold in the UK by Mattel at £14.99, fast became one of the world’s most popular toys, earning it a place in the exclusive US Toy Hall of Fame, along with only 43 other classic toys.
In an increasingly technological toy market, the original Etch A Sketch, with its iconic red frame, continues to hold its own amongst the likes of the Nintendo DS.
In fact, the timeless toy – which was named one of the century’s top toys in 2008 – has seen a 20 per cent rise in worldwide sales this year.
Link | Photo by Flickr user star5112 used under Creative Commons license
Previously on Neatorama:
The Master of Etch-A-Sketch
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