Major League Baseball has unveiled a new line of hats for their teams from New Era. These are called "overlap" hats because of the way they were designed. Every year, they hope to create collector's items with new hat designs, and this year will probably be a banner year. But it won't be because they are great. The general idea was to take the team's logo and lay it overtop the team name or the city. But most of those logos are initials, and you should never overlap letters with other letters, because it changes the word. When the human eye sees these hats, they will read them as the Tetas Rangers, Houston Ashos, Seattle Masers, Los Angeles Anaels, Bobon Red Sox, Mmmi Marlins, and the Washington Nawals. SB Nation has a few things to say about these hats. The Texas Rangers hats have already been pulled from stores.
But was it truly a careless mistake or a marketing ploy? The whole league seems to have taken a page out of last year's Oakland A's hat design disaster that became collector's items. Some of the new hats look fine because the overlaid team logo is a pictures instead of a letter. You can buy them here. -via Metafilter
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