It’s through assigning priority to the information they want to convey. Designers effectively present content or information by following a visual hierarchy. They try to organize their content so to present the content with the highest priority first. This, in turn, will be the first item that will grab the eye’s attention, as the Interaction Design Organization details:
“Hierarchy” is simply a nicer way of saying organized from most to least important. We also use “hierarchy” to show relationships (where relationships exist) between content blocks.
There are common patterns for hierarchy both on the printed page and for the digital page. These patterns are based on the movements that our eyes tend to make when presented with a fresh page. English, for example, is read from left to right. English readers have a set scanning pattern when facing a page of text. Arabic readers have a different pattern. Why? It’s because Arabic is read from right to left.
It’s important to understand how your audience processes information before adopting a hierarchy pattern.
Check out the full piece here.
image via The Interaction Design Organization
Comments (2)
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Though the human brain has many different parts which can operate simultaneously. I suppose a good definition of "multitasking" might be called for.
Also:
"Leeloo Dallas Multitask!"
And it is. One way that psychologists try to understand constructs that aren't directly measurable (like attention or memory) is to create a computer model - that is, how would a computer be able to achieve the same?
I know what you're thinking - this sounds stupid. How can you compare the biological brain to a mechanical computer?
But computer models have been fairly useful in helping us understand the possible ways that we for example, percieve, encode, and recall information.
This information make me feel little more relaxing now. This is probably the answer to much of the worries I 'm having some times. Good deal. So it's does make sense because it is like pushing the pedal to the metal. The more push the pedal the less efficient on combustion this will be like over flooding the brain in top of the whole things are already doing on auto-mode, Isn't? Good information way to go buddy.
Keep Cool...
MC