One Million Moms, a “pro-family” organization has launched a campaign against Burger King’s Impossible Whopper commercial. The ad includes a man saying “damn, that’s good,” as a reaction to the plant-based patty. According to One Million Moms, that part of the ad will ruin the children of today. This is not the first time the organization has campaigned against various media, as Vice detailed:
One Million Moms is the same organization that protested the Zola commercial that featured a lesbian couple trying to plan their wedding, and yes, it threw such a fit that the Hallmark Channel temporarily pulled the spot from its broadcasts. (The network then reversed that decision, following significant backlash.) It has also gone after Kit-Kat for using the Missy Elliott song "Work It" during one of its own commercials. "The focus of the commercial is the sexual message and not the product itself," the Moms harrumphed.
One Million Moms is a division of the Mississippi based American Family Association (AFA), which has been designated as an anti-LGBTQ hate group by the Southern Poverty Law Center. One of the AFA's recent initiatives was to contact Chick-fil-A CEO Dan Cathy to express its concern over the restaurant's decision to stop donating to organizations that oppose LGBTQ rights, and to question its financial support of Covenant House, an organization that refuses to discriminate against LGBTQ youth.
a big deal just became a bigger deal. the Impossible Whopper is available nationwide starting 8/8. pic.twitter.com/TpFQenSLFQ— Burger King (@BurgerKing) August 1, 2019
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