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Pre-Roll Video Ads

Seeing advertising is the price we pay for watching endless videos on the internet. You can’t really fault content creators for trying to recoup at least some of their creative and time investment in a viral video. However, it still bothers me to sit through a 30-second unstoppable ad only to find out the content video is maybe 40 seconds long. And having to sit through an ad in order to watch another ad is a bit much. This comic from CommitStrip addresses the quality of the ad vs. the video you’ve waiting for. It all comes down to money. The ad agency is raking in the dough, while the actual creators are lucky to have a shoestring budget.   


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