If you operate a funeral home, then you need bodies, right? Drum up some business by encouraging people to drive while distracted by text messages.
But the good news is that Wathan Funeral Home isn't real. This billboard is a PSA by John St. Advertising, an agency in Toronto. The directors reason that people hear the message "Don't text and drive" all the time. How would they respond to the reverse? Adweek quotes an executive at the agency:
"People see and hear the words 'Don't text and drive' almost every day, but the number of people doing it keeps going up and up," says Mylene Savoie, managing director of John St. Montreal. "So we wanted to think of a different way of saying it that would make people think about the real consequences. Which is where 'Text and drive' came from."
-via Laughing Squid
Comments (1)
I'm still confused about power generation. How can the power it takes to rotate a floor not offset any gains made by the rotation?
"The towers are expected to generate enough electricity for themselves and other nearby buildings from solar panels and up to 79 wind turbines fitted horizontally between each floor."
it says it right there in the page.
there's a better video on the BBC news website that explains it better
1...2...and....GODDAMMIT, not so fast!
Electricity would be really easy to control to the point that it shouldn't even be an issue in anyones mind. Anyone who has tinkered with it before will know that "plugs" and "wires" aren't the only things one can use to control it's flow.
Plumbing, on the other hand, I have no clue how that would work.