Wildfire Experiential + Event is an event design and branding company in Canada. The owners, Kelly Thorpe and Bianca Knop, want you to think of their company as capable of setting your brand on fire. I mean that in a good way. You know--that customers would think of your brand as one figuratively on fire with excitement, not one that would, accidentally or intentionally, set customers on fire. Unless that's the image you want your brand to project. I'm certainly not judging you.
Anyway, to convey this seemingly simple but actually complex message, the advertising agency Cossette designed Wildfire's new business card. It has a matchbox striker on the front.