Ads Aimed at Dogs Smell Like Dog Treats

This poster in Vienna is set a dog's eye level. It features a handsome spokesdog proclaiming, "WUFF RRWAFF WAU!" When a dog approaches to read the text, he'll be able to smell the aroma of dog treats, which has been embedded into the paper.

This is an add for Pedigree-brand dog treats. The ad agencies Gewista and PKP BBDO developed it to tap into the long-neglected canine consumer market. There's a QR code on it, which a dog can scan with a mobile device to learn more about Pedigree's treats.

(Photos: PKP BBDO)

-via Dave Barry

Love cute animals? View more at Lifestyles of the Cute and Cuddly blog

Login to comment.

Email This Post to a Friend
"Ads Aimed at Dogs Smell Like Dog Treats"

Separate multiple emails with a comma. Limit 5.


Success! Your email has been sent!

close window

This website uses cookies.

This website uses cookies to improve user experience. By using this website you consent to all cookies in accordance with our Privacy Policy.

I agree
Learn More