Dollar ReDe$ign Project

Tired of the drab ol' greenback? I mean what self-respecting artist would limit him or herself to just hues of green? Why not re-design the banknotes and drag them kicking and screaming to the 21st century?

Richard Smith noted that when corporations get in trouble, they rebrand their image. So, the solution to America's economic doldroms is obviously to rebrand the buck:


The American Dollar has not truly been redesigned since about the 1930s. The Dollar ReDe$ign Project is your opportunity to theoretically 'change' that. Yes, technically there are many limitations and complications when it comes to bank note design, but if the Swiss can do it on a regular basis, why can't we North Americans too. Besides our great 'rival', the Euro, looks so spanky in comparison it seems the only clear way to revive this global recession is to rebrand and redesign. Why not ? It seems to work for everyone else ...

Here are a few examples:

iMoney by Raffael Hannemann

“My intention? There has to be a full-colored US flag on every bank note, and there have to be faces of some of the latest idols on them. Let's stop looking backwards and focus on the future. This is the time where we live. I've chosen Steve Jobs, but why not Zuckerberg, Larry Page or Michael Jackson?

The main aspect to me is the following: yes, we could choose a very stylish, fresh looking Dollar note draft, just because it's a pleasure to our eyes at the moment we see the bank note draft for the first time. But often the print designs are far away from being timeless. I've created a long-lasting composition of colors and shapes that avoids being fashionable and therefore never appears antiquated by focusing on the value of the note itself and the colors of the US flag. Because this is what the Dollar note all is about.”

Relative Value by Dowling Duncan

Why the size? – We have kept the width the same as the existing dollars. However we have changed the size of the note so that the one dollar is shorter and the 100 dollar is the longest. When stacked on top of each other it is easy to see how much money you have. It also makes it easier for the visually impaired to distinguish between notes.

Why a vertical format? – When we researched how notes are used we realized people tend to handle and deal with money vertically rather than horizontally. You tend to hold a wallet or purse vertically when searching for notes. The majority of people hand over notes vertically when making purchases. All machines accept notes vertically. Therefore a vertical note makes more sense.

Girl Power by Magen Farrar

"Despite representing half the human population, women have been struggling with discrimination and suppression for far too long. I wanted to take this opportunity to commemorate some of the most influential American women of the 20th century – Amelia Earhart, Jackie Joyner-Kersee, Rosa Parks, Eleanor Roosevelt, Marilyn Monroe and Maya Angelou – and attempt to bridge the gap between gender inequality. What better way to do so than with one of the most identifiable currencies in the world?"

Link: Dollar ReDe$ign - via kottke

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I will say, in Canada, we have gone to coins for $1 and $2 denominations, and have partly modernized the look of the money the past 15 years. They have been colored for some time longer than that. Except for The Queen on the coins and $20, we have dead prime ministers still.

The series of bills pictured with Obama look like they are from the later 1960s. They need more security features.

IMO, money is too sacred to put non-presidents on, that is what stamps are for.

The "Jobs" bill is a bit "loud", but could be re-worked to make it practical.

The Monroe/Angelou bills look the most practical.
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@SkipWeasel > the one dollar note is kept around to keep conspiracy theorists busy. It is also handy in the event you want to impress people by whipping it out and making a cool ring or neat piece of origami.
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