Crunched Billboard

The Amélie Company, a Denver-based ad agency, made this billboard for the State of Colorado to promote safe driving. The text at the bottom reads "Tailgating Isn't Worth It. Give Trucks Room. It's The Law." The agency wrote:

The Colorado State Patrol wanted to call attention to the dangers of driving aggressively around commercial motor vehicles. Our target audience was the typical mid-twenties male commuter who considers himself a good driver, but is actually a menace. We stayed away from scare tactics and instead created a graphic, bold campaign that used language familiar to our target and that would be very memorable to the audience as a whole.

Link via Super Punch | Photo: Ads of the World

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Your tax dollars at work - for the benefit of the rich insurance companies to get even richer.

I sleep better at night knowing that instead of me spending my own money, my tax dollars are making it possible for some Insurance CEO to get his 9th vacation home.

Yeah!!!!! Isn't capitalism grand?
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I've seen one of these billboards and it is placed in a very bad location(I70 Eastbound right at the Wads onramp for any CO people). The first time I saw it I remember thinking that someone was going to get in an accident because they were distracted trying to look at the billboard.
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