'Upcycling' is the act of directly reusing waste materials as marketable goods. At the link, you can view a Reuters News video (embed disabled) about how various upcycled products are now available to consumers, as featured at the recent London Design Festival. Among the festival's participants was the Elvis & Kresse Organization -- a UK-based company which upcycles worn-out firehoses as luggage and other products usually made with leather.
YouTube Link via Scientific American | Company Website | London Design Festival | Image: Elvis & Kresse
YouTube Link via Scientific American | Company Website | London Design Festival | Image: Elvis & Kresse
I got the belt, upcycled belts are my thing. :)
2 weeks later he went back and the man hands him a wallet.
"you me 30 years I saved these and all you can give me is a wallet?"
"Padre," The man replied "rub it a few times and it becomes a 5 piece set of luggage."