The research shows men who spend even a few minutes in the company of an attractive woman perform less well in tests designed to measure brain function than those who chat to someone they do not find attractive...
Women, however, were not affected by chatting to a handsome man.
This may be simply because men are programmed by evolution to think more about mating opportunities.
Psychologists at Radboud University in The Netherlands carried out the study after one of them was so struck on impressing an attractive woman he had never met before, that he could not remember his address when she asked him where he lived.
Researchers said it was as if he was so keen to make an impression he 'temporarily absorbed most of his cognitive resources.'
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