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Company Offers to Carve Advertisements on the Surface of the Moon


(YouTube Link)


This start-up proposes to use robots to carve the lunar surface dust into patterns that could serve as advertisements. I'm skeptical due to the sheer scale of the task -- the number of robots necessary over a very long period of time. Still, people said that we'd never have bacon flavored vodka, but scientists and engineers overcame the obstacles. Anyway, we know from an episode of The Tick that it can be done.

Link via Popular Science

Read the section in the bottom disclaimer regarding the "identified challenges" and the section on "social challenges." This guy thinks that 1) his project can free up tax dollars for humanitarian aid and 2) can save mankind... when we all know he's just trying make a sleazy screw-all living by turning the moon into a giant billboard!

That's not even the sad part. What's REALLY sad is that he thinks he can actually do this and that he actually spent to time to have a video made(that he probably funded).
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Besides the obvious technical hurdles and sheer hubris of it all, the real reason that this will fail is because even the biggest, evillest corporations know to avoid marketing schemes with such obvious potential for consumer backlash.

I know, many marketing plans have spurred consumer backlash, but I would submit that the potential for backlash in those cases was not as obvious and extreme as this one is.
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That would be completely despicable. Whatever company would do that I would actually consider burning down. I seriously hope this is a joke. Mind blowingly disgusting....
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Horrible, horrible idea. I thought "Moonvertising" was going to consist of ads projected by laser onto the lunar surface (The phase of the Moon would be somewhat irrelevant) --- and, although this would do no permanent damage, even that seemed like a pretty stoopit idea.
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I'm reminded of the Family Guy episode where Ted Turner (I believe) states that he "colorized the moon". But seriously, this is screwed up. Like, get my bat with a nail driven through it screwed up.
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Looks like a simple publicity stunt and nothing more. Come on guys, don't let it get to you. The guy's simply trying to get some free name recognition.
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Surely it can't be feasible. The area required would be enormous for a few robots to cover. Add to that that the moons terrain over such a distance will make it also prohibitive.
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