25th Anniversary of Apple’s 1984 Ad - Neatorama

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On January 22nd, 1984, Apple Computer announced the January 24th arrival of its Macintosh computer with a clever ad during Super Bowl XVIII’s third quarter. Last week marked the 25th anniversary of the memorable ad.

- via i

From the Upcoming Queue, submitted by whitespace.

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Funny how Apple has become more of a "Big Brother" presence then Windows ever was. I still don't understand how Windows as a open platform is considered as Big Brother in this commercial.

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The 1984 ad was marketing genius . . . and a huge risk at the time. Well done Apple! For those in my line of work, this ad is famous and a part of advertising history.

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futurama did a take on this commercial...funny too:
http://www.comedycentral.com/videos/index.jhtml?videoId=162976&title=planex

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Oh, hoopty... Yer showin' yer age, honey! Brazil is a takeoff of 1984.

I remember seeing this ad when it first came out, and being thrilled that it was a female athlete. That alone seemed really progressive.

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This ad is sooo overrated - I didn't like it then and it only looks worse. It's a bad riff on Terry Giliam's Brazil. So What? is what I said then - yawn I say now.

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