Most Creative Time: 10:04 PM

Got a bright idea? According to researchers, you're most likely to get that "Eureka" moment not early in the morning, but late at night:

EARLY to bed, early to rise, makes you healthy, wealthy and wise, so goes the old proverb. But it seems the advice holds little truth.
Research now suggests that if you want to be the wisest, you really need to stay up - well, until 10.04pm at least.

And the least creative time of the day?

The creativity drought just gets worse over the nine-to-five working day, hitting rock bottom at 4.33pm.


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