Noah Brier's latest project, Brand Tags, shows you a logo and asks you to write the first thing that popped into your head. The result is a brand perception, displayed in the style of a "tag cloud" we often see in blogs.
Since Noah announced Brand Tag's release on Friday, he's gotten over 77,000 tags. Though the result may hurt some egos, undoubtedly they are of value of some people in charge of branding. Either that or it's just plain ol' entertaining!