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Brand Tags: What Pops Into Your Mind When You See This Logo?

Noah Brier's latest project, Brand Tags, shows you a logo and asks you to write the first thing that popped into your head. The result is a brand perception, displayed in the style of a "tag cloud" we often see in blogs.

Since Noah announced Brand Tag's release on Friday, he's gotten over 77,000 tags. Though the result may hurt some egos, undoubtedly they are of value of some people in charge of branding. Either that or it's just plain ol' entertaining!

Link - via J-Walk Blog

Previously on Neatorama: Evolution of Tech and Car Logos


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It was amusing to look at Microsoft, and then Apple.

I thought people would be a lot more harsh on Apple but the vast majority was positive. Microsoft on the other hand...
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