Obviously, it's a great invention for the novice riders. From the website:
The first WALK, TROT AND CANTERING SIMULATOR in the world. This is the first time a simulator has automatically changed from a trot to a canter by kick of the leg, just like the 'real' horse it goes faster with applied pressure from the heels, the first kick will make the horse walk a second a trot and kick again to get the cantering action. It steadies or stops with a pull on the reins.
Link - via Shiny Shiny