Basketball Player to Make and Endorse $15 Shoes.

From the website:

Star-endorsed basketball shoes have long been one of the great rip-offs in footwear. Nike wants $130 for a pair of Zoom Kobe I sneakers and $110 for Zoom LeBron IIIs. You'll pay at least $90 for Allen Iverson's signature shoes, the Answer. (The question: What costs too much?)

But now cheap is suddenly cool. New York Knicks point guard Stephon Marbury has just put his name on a line of cheap athletic wear and shoes, dubbed Starbury. Marbury's signature Starbury One basketball shoes retail for a mere $15.

Slate Article | Starbury - via A Whole Lotta Nothing

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If you find $130 to be expensive for a pair of shoes, you should never visit Denmark. The average price for a "cheap" pair of sporties costs around $100. If you want the cool, but expensive ones, you'd pay at least $200 - and that aint even the Superstars'.

All skateboard-brands like Cirka, DC, Airwalk and so is around $150.

I figure the $15-shoes mentioned in the article would then cost around $30 in Denmark :P
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