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NFL Helmets Get The Haute Couture Treatment

Super Bowl season is upon us, those two weeks a year when everyone pretends to like football even if they’d rather be watching golf, and the advertising world revolves around making those big game bucks, so it’s nice to see Super Bowl hype being used for something other than profit.

Top fashion designers from The Council of Fashion Designers of America created 48 different helmet designs, ranging from furry to deconstructive to possible updates, for a series called "Fashion Touchdown", with individual helmets being auctioned off to benefit charities through the NFL.

You can almost tell which fashion designers actually like football by looking at their re-designs, while pieces like the panda bear head by Loomstate and the cube helmet by Rogan bring the whimsy to this unique collection.

Via Super Punch


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