Self-marketing with Action Figures

Photographers send out portfolios to potential clients to get work. Danish photographer Jens Lennartsson upped the ante in the self-promotion department by mailing out 400 action figures of himself! He worked with a company that makes custom action figures to get his image just right, and designed a promotional package that included the toy and his portfolio. This is the kind of thing that is guaranteed to rise to the top of that stack of mail and grab the recipient's attention. Read how Lennartsson pulled it off at his website. -via Laughing Squid

The only thing that could work better is to have an action figure made of the person you are sending it to. That would be quite expensive, even with far less detail than Lennartsson's version.  


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