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25 Takes and 42 Sticks of Butter Later...

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... a local YMCA had the advertisement they wanted.  In order to promote healthier living (and the use of YMCA athletic facilities), they filmed a young woman consuming a stick of butter while watching television, to the accompaniment of Patsy Kline's "You Made Me Love You."
Edwards was allowed to spit the butter in her mouth into a plastic bucket between takes and was fed bottles of Coke to wash away the aftertaste. But by the end of the day she estimates she ingested the equivalent of two butter sticks.

The advertisement, produced for a total of less than $5,000 has won a national award in the "low budget" category of the Association of Independent Commercial Producers.


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