Save up to 25% off ALL T-shirts from the NeatoShop! Hurry - sale ends Nov 29, 2015.

Happiness Truck

(Video Link)

The ad agency Definition 6 developed a clever campaign for Coca-Cola. It created a truck designed to resemble a vending machine. There's a giant button on the back marked "Push". They drove it around Rio de Janeiro. When people pushed the button, all sorts of prizes popped out -- bottles of Coke, soccer balls, beach toys, and even a surfboard.

via Super Punch | Agency Website

Newest 3
Newest 3 Comments

Commenting is closed.

Email This Post to a Friend
"Happiness Truck"

Separate multiple emails with a comma. Limit 5.


Success! Your email has been sent!

close window

This website uses cookies.

This website uses cookies to improve user experience. By using this website you consent to all cookies in accordance with our Privacy Policy.

I agree
Learn More