It’s Called epMotion

Posted by Miss Cellania in Advertising, Video Clips on July 11, 2008 at 9:28 am



(YouTube link)

Marketing to scientists is a cutthroat business. You’ve got to put some imagination into convincing them that they need an expensive new piece of equipment. Eppendorf International rose to the occasion to advertise their… whatever it is. Most of us will never understand what an epMotion is or what it does, but this romantic boy-band ditty makes me want one. Link -via YesButNoButYes



Previous post
this post? Please email this            
Next post
FROM THE NEATORAMA ONLINE STORE » more



COMMENT

8 comments to "It’s Called epMotion"

  1. eni
    July 11th, 2008 at 10:11 am

    THIS is an epMotion. I’m no scientist but it actually looks pretty cool.

    http://www.eppendorf.com/int/index.php?action=epmotion&contentid=2

  2. NeuroGirl
    July 11th, 2008 at 10:37 am

    Why would I waste the money on an automated pipetting system when I can have grad students do it for free? When I was doing microbiology labs, my wrist used to go numb from the hours of pipetting

  3. rohin
    July 11th, 2008 at 10:48 am

    The singers aren’t real geeks. They said PIPE-ette. It’s PIPP-ette. Chowdar, CHOWDAR!

  4. Bobbity
    July 11th, 2008 at 12:38 pm

    NueroGirl: And your grad students are fobbing it off on the undergads

    *grumblegrumble* no respect, I tell ya’ no respect *grumble*

  5. Justin
    July 11th, 2008 at 12:48 pm

    Oh man, I was tears from laughing so hard!

  6. Nicholas Zastrow
    July 12th, 2008 at 7:38 pm

    Forget tv advertisements…fake music video ads are the wave of the future. This video for smirnoff raw tea is hilarious.

    http://www.youtube.com/watch?v=PTU2He2BIc0

  7. JC
    July 12th, 2008 at 10:34 pm

    I don´t know which is more weird, the ad or the product.

  8. Alex
    July 22nd, 2008 at 3:55 am

    PIPP-ette? I’ve always called it PIPE-ette…. I’ve spent way too much time transferring small amount of liquids from one eppies to another …


PLEASE LEAVE A COMMENT

Neatorama Comment Policy
You don't have to register or login to comment, but it's easier if you do so. Comments aren't censored, but those that are abusive or off-topic may be edited or deleted.


Stay updated on the comments with Comment RSS