It’s Called epMotion

By Miss Cellania in Advertising, Video Clips on Jul 11, 2008 at 9:28 am

(YouTube link)
Marketing to scientists is a cutthroat business. You’ve got to put some imagination into convincing them that they need an expensive new piece of equipment. Eppendorf International rose to the occasion to advertise their… whatever it is. Most of us will never understand what an epMotion is or what it does, but this romantic boy-band ditty makes me want one. Link -via YesButNoButYes

Neat stuff from the NeatoShop:

eni
Jul 11th, 2008 at 10:11 am
THIS is an epMotion. I’m no scientist but it actually looks pretty cool.

http://www.eppendorf.com/int/index.php?action=epmotion&contentid=2
NeuroGirl
Jul 11th, 2008 at 10:37 am
Why would I waste the money on an automated pipetting system when I can have grad students do it for free? When I was doing microbiology labs, my wrist used to go numb from the hours of pipetting
rohin
Jul 11th, 2008 at 10:48 am
The singers aren’t real geeks. They said PIPE-ette. It’s PIPP-ette. Chowdar, CHOWDAR!
Bobbity
Jul 11th, 2008 at 12:38 pm
NueroGirl: And your grad students are fobbing it off on the undergads

*grumblegrumble* no respect, I tell ya’ no respect *grumble*
Justin
Jul 11th, 2008 at 12:48 pm
Oh man, I was tears from laughing so hard!
Nicholas Zastrow
Jul 12th, 2008 at 7:38 pm
Forget tv advertisements…fake music video ads are the wave of the future. This video for smirnoff raw tea is hilarious.

http://www.youtube.com/watch?v=PTU2He2BIc0
JC
Jul 12th, 2008 at 10:34 pm
I don´t know which is more weird, the ad or the product.
Alex
Jul 22nd, 2008 at 3:55 am
PIPP-ette? I’ve always called it PIPE-ette…. I’ve spent way too much time transferring small amount of liquids from one eppies to another …

Keep track of the comments with

Comment RSS

Lijit Search

The latest from NeatoBambino: