Absolut-ly Controversial: Mexico In An Absolut World Ad

Swedish Vodka maker Absolut is stirring up a little nationalistic pride in Mexico with their new ad depicting what Mexico would look like in an "Absolute World". But it is stirring a few feathers in El Norte, that's for sure:

The U.S.-Mexico border lies where it was before the Mexican-American war of 1848 when California, as we now know it, was Mexican territory and known as Alta California.

Following the war, the Treaty of Guadalupe Hidalgo saw the Mexican territories of Alta California and Santa Fé de Nuevo México ceded to the United States to become modern-day California, Texas, New Mexico, Utah, Colorado and Arizona. (Texas actually split from Mexico several years earlier to form a breakaway republic, and was voluntarily annexed by the United States in 1846.)

The campaign taps into the national pride of Mexicans, according to Favio Ucedo, creative director of leading Latino advertising agency Grupo Gallegos in the U.S. Ucedo, who is from Argentina, said: “Mexicans talk about how the Americans stole their land, so this is their way of reclaiming it. It’s very relevant and the Mexicans will love the idea.”

But he said that were the campaign to run in the United States, it might fall flat. “Many people aren’t going to understand it here. Americans in the East and the North or in the center of the county -- I don’t know if they know much about the history. “Probably Americans in Texas and California understand perfectly and I don’t know how they’d take it.”

Link - via AdPulp (who said "Lou Dobbs is now totally switching to Grey Goose.")

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algun dia mexico recuperara el territorio que malamente le vendio antonio lopez de santa ana perez y lebron a los estados unidos y mexico volvera a convertirse en el pais mas prospero de america
cuando asuma la presidancia martin primero de mexico
de tendencia centro izquierda catolico y 100% guadalupano lo que no entienden los gringos
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well correct me if i'm wrong but mexicans drink Tequila..
so, this should of been a Tequila add which would be more the bomba jajaja
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This clearly shows the stupidity & double standards of some so called Americans who think that they can do whatever they like & get away with it!!!!
If the English, French or the Spanish took over the former Mexican territory (California, Texas etc..) instead of the U.S , Most of the Americans will say that it is wrong & it’s against the international law or come up with a way to condone it. But when they violate the sovereignty of another country by invading it, they consider it to be the right thing to do!!!!
Grow up stupid idiots & get a life instead of being a pain to the rest of the world!!!!
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yeah well, have you ever thought why did the war started anyways?
because fucking gringos invaded mexican territory,while the nation was still weak from recent indepency war ¬¬
stupidos gringos, so as i see it they DID steal it, and no t to mention alaska was part of mexico once too, in fact mexico also had its maximum territory from alta california(vodka add) to panama/colombia borderline

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