Craftsman Skeleton Ad

Posted by Alex in Advertising, Pictures on March 5, 2008 at 5:10 pm


I’m loving this ad of a skeleton made from helmets and Craftsman socket wrenches and spanners! It was made by Y&R Chicago advertising agency, directed by Ken Erke and photographed by Mark La Favor.

Ads of the World has two more: organ and muscles - via Street Anatomy


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COMMENT

6 comments to "Craftsman Skeleton Ad"

  1. j.verhine
    March 7th, 2008 at 3:58 pm

    What kind of tool is the skull? Seems like a little bit of a stretch to me! Awesome concept, though.

  2. Thomas Allen
    March 7th, 2008 at 4:11 pm

    The skull is a hard hat and Oakley-style wraparound safety glasses.

  3. Rian
    March 7th, 2008 at 4:46 pm

    I’m wondering more what the lower part of the spine is… Are those grasps?

  4. Brian Mihulka
    March 7th, 2008 at 5:24 pm

    The pelvis is a router.

  5. Dan
    March 7th, 2008 at 5:25 pm

    What?! No jackhammer drill?! I guess this must be a female skeleton. Gut-wrencher well-equipped to bust our nuts!

  6. Wiley X Dude
    March 10th, 2009 at 1:22 pm

    Hey! Thanks for the great post - I am sure to be back in the future. This weekend Im going on a big trip and I was looking for some solid info when I ran into your site on google…thanks! I appreciate it!


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