Naked Cowboy Sues Over Singing M&M



150nakedcowboyandmeThe Naked Cowboy has filed a $6 million lawsuit against Mars. Times Square busker Robert Burk says the candy maker stole his image for a massive video billboard featuring an M&M wearing a cowboy hat, boots, and briefs.

“All I’ve got is my underwear. It’s the most brilliant thing that’s ever been created from a marketing perspective. You can’t stop it,” said Burck, 37, who said he filed suit on the advice of lawyers and trademark experts.

The M&M appears for a few seconds in a five-minute looping advertisement that also features other New York icons. The case will be heard in Manhattan federal court. Burck began his career as a street performer in 1998, and has appeared on numerous TV shows and music videos. Link -via YesButNoButYes


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Posted on February 14, 2008 at 10:34 am by Miss Cellania
Category: 1 Other Neat Things



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