Bimbo Bread

Posted by Alex in Pictures on September 25, 2007 at 3:07 am



Image: iirraa [Flickr]

Actually, Grupo Bimbo [wiki], the baking company whose truck you see in the photo above, is the fourth largest food corporation in the world! The word "bimbo" doesn’t have any meaning in Mexican Spanish – they just thought it sounded good!

And before you made fun of them, just remember that they made $5.3 billion in sales in 2006. That’s a whole lot of bread.


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COMMENT

15 comments to "Bimbo Bread"

  1. Pablo Ruiz
    September 25th, 2007 at 6:31 am

    "Bimbo" in italian means "little kid"...

  2. Jeff
    September 25th, 2007 at 9:10 am

    I lived in Spain for a couple of years and LOVED seeing the Bimbo bread trucks. It was our running joke everytime we saw one of these trucks or a loaf in the store. The bread itself was pretty terrible (think Wonder bread) but had a great name.

  3. Kathleen
    September 25th, 2007 at 9:37 am

    Ah yes! We saw this bread all over Costa Rica and were very amused by it.

  4. Jess
    September 25th, 2007 at 9:38 am

    I live here in Mexico at the moment, and my favourite is seeing all the people walking around with BIMBO written in huge letters on the front of their football jersey - they support some soccer teams here.

  5. ::mwah::
    September 25th, 2007 at 10:41 am

    They also sell toast

  6. lDAVE
    September 25th, 2007 at 12:33 pm

    Saw one of these just three days ago in Providence RI.

    I've seen some of the Bimbo products in local Hispanic grocery stores.

    (Think Hostess/Little Debbie/Dolly Madison snack cake type stuff)

  7. K
    September 25th, 2007 at 1:15 pm

    BINBO (but I guess BIMBO would work too) means POOR in Japanese.

  8. Rick
    September 25th, 2007 at 8:17 pm

    The legends says that the BIMBO founder was a huge fan of Bambi, so he decided to name his "little" bread bussines (at that time) with a similar name... or something like that. and the bread is just good!

    In southamerica BIMBO has another name, i guess is Pan Ideal, because BIMBO is the slang for whor* or d*ck... in this region.

  9. John
    September 25th, 2007 at 9:13 pm

    When I first saw "Bimbo" signs, I laughed my *ss off. They lose a little of their humor when you find out it's pronounced "beam-bo".

    Other funny Mexican names:

    "Fud"--a brand of lunch meats. (Pronounced "food".)

    "Kike's"--a supermarket chain. (Pronounced "key-kays".)

  10. Adam
    September 25th, 2007 at 10:25 pm

    Bimbo is named after the stuffed teddy bear owned by the founder's wife.
    Their products are, in general and putting it kindly, sub-par.

  11. zach
    September 25th, 2007 at 10:27 pm

    I (partially) grew up in southeast Mexico (near Tulum). "Bimbo" still means "company that makes awesome-tasting bread" to me (as opposed to any other meaning).

  12. kerozene
    September 26th, 2007 at 3:05 am

    Meh this stuff is all over the place in oregon. Yet another sign of the times and the ongoing "invasion" from south of the border.

  13. yopichoi
    September 26th, 2007 at 9:56 pm

    I live in Mexico and "Bimbo" products are awful, especially the white bread.

  14. Defiant1
    September 27th, 2007 at 12:38 am

    At one time, the Bimbo Bear logo had a "stiffy." Find it here: http://www.bad-candy.com/candies/rebanadas/page2.html

  15. Diana
    July 10th, 2009 at 9:00 am

    I don't know if you sell any kind of shirts to the public, but I would love one! I've seen soccer teams with the logo, probally sponsored by Bimbo. If you sell to the public please please let me know. 830-714-7277.


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