Just another point from a spaniard.

If you go to one of those hated traditional animal spectacles (like bullfighting, sanfermines, etc) you would get surprised the incredible amount of tourist you find there, most of them americans.

Bullfighting is an issue in our country and there are lot of people fighting to ban it, probably more people than people who enjoy watching it.

Don't judge a country from what the small country areas do as traditions.

#2 is right, this is not graffitti, it is a clever use of a picture as a background for a drawing.