There are two main reasons to buy Peeps. Either you are filling an Easter basket for the kids, or you have a great idea for a funny diorama and don't want to mold clay figures. But around Easter, they are sitting there in a store, five or ten in a box, at a rather low price, and your mouth waters at the anticipation of a sugar rush. By the time you get to the third one, you're full of regret.
But did you know that before 1955 Peeps had wings? They were works of confectionary art that really looked like cartoon chicks. But that's neither scalable nor affordable. The family that runs the Just Born company were inventors as well as confectioners, and they figured out how to get Peeps made in a hurry at mass scale- but they had to lose the wings. That made Peeps what they are today- an Easter tradition made of sugar and air that you can either eat or keep from year to year.
Commenting on Neatorama will earn you NeatoPoints!