This is a 1969 Pontiac ad featuring Paul Revere and the Raiders singing a jingle based on their song “Time After Time.” It must have worked, because the GTO Judge was one of the coolest cars of the era. But even at the time, it was weird to see a successful band in a TV ad, and altering one of their own songs for the brand was considered “selling out.” Now it’s a kitschy look back at a very strange era in time. It’s just one example of 10 Legendary Bands Who Were in Ridiculous Commercials that you can see at Money Inc. Do not miss the terrible ad for Ban roll-on deodorant featuring pasted-together clips of people talking in previous ads under a jingle by Iron Butterfly.
Paul Revere & the Raiders we min and my brother's FAVORITE band when we were kids in the late 60's. We absolutely wore out our 45's of their hit records. Then years later in the late 70's, I was at a car show in Seattle wandering around and heard some familiar music. I walked over and there in the corner of the arena was Paul Revere & the Raiders. They were in full costume, listlessly playing their music while absolutely NOBODY paid attention to them. From the looks on their faces, they clearly did not want to be there, and it was pretty clear that nobody at the car show cared if they were there. Was one of the saddest things I have ever seen... Really brought home to me some truths about the fleeting nature of fame that, as a 17-year old I had never really considered.
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